American On Hold, Music On Hold Options

On Hold Messaging can be effective for nearly every kind of business and application, but sometimes music alone is what’s called for. That’s why we offer Music On Hold (MOH). You can choose from the many styles in the BusinessVoice music library, or you might opt for web delivery of our music programming. Either way, an MOH program from BusinessVoice can:

    * Let callers know they’re still on hold and haven’t been disconnected accidentally.
    * Make a positive impression on callers.
    * Shorten your callers’ perceived hold times.
    * Improve your callers’ moods during service calls, or make them more receptive to impulse buys and upselling.

We can also incorporate your jingles or audio logos into a Music On Hold program to reinforce your brand identity, and all for less than the fees you’d pay to a licensing agency.

Are You Breaking The Law?

You may be if you’re playing the radio or your personal CDs for callers on hold or the customers in your office or store. Using music for commercial purposes requires a license. Without it, you’re in violation of federal copyright law.

ASCAP, BMI and SESAC are three organizations that license music. To learn more, follow these links:

ASCAP Customer Licensees - http://www.ascap.com/licensing/
ASCAP FAQs - http://www.ascap.com/licensing/licensingfaq.html
BMI Licensing - http://www.bmi.com/licensing/
SESAC Licensing - http://www.sesac.com/licensing/licensing.asp

The content in the American On Hold music library and all the music used in our Internet-delivered Background Music service are fully licensed. That means that when you have a American On Hold Music On Hold program you’re in complete compliance with all applicable laws.

We Give You Options

If you’d like to use music from the BusinessVoice library, you can choose from 11 genres. Click here to hear demos of the following music categories:

    * Acoustic
    * Classical
    * Country
    * Jazz
    * Specialty
    * Young Pop

         

    * Adult Contemporary
    * Corporate
    * Easy Listening
    * New Age
    * Urban

Regularly scheduled Music On Hold updates are delivered remotely or via CD, MP3, wav file or cassette. The number of updates in your program is determined by your calling patterns and your budget.

If you choose our Internet-delivered background music programming you’ll have access to dozens of music styles, 24 hours a day, including these and many other categories:

    * Smooth Jazz
    * Adult Alternative
    * Big Band & Swing
    * Soundscapes

         

    * Light Classical
    * Solid Gold Oldies
    * Smooth R&B
    * Salsa Y Merengue

         

    * Today’s Country
    * Soft Rock
    * Singers & Standards
    * Americana

A Few More Things To Consider

In addition to requiring a license, there are other problems with playing the radio for your customers on hold or those onsite. Radio receivers can go out of tune. The radio station might air objectionable content or a commercial for your competitor. And radio programming features many interruptions each hour – DJ breaks, promos, news and other non-musical elements that don’t serve your company well.